About AEMYR

AEMYR is an independent UK retailer curating indoor and outdoor fires, heating and home living pieces for real homes, gardens and everyday spaces.

We are built around the moments that make people stay a little longer — one more drink, one more story, one more hour by the fire.

Fire is one of the oldest forms of comfort. It draws people in, softens a room and slows the pace. In a world built around screens, speed and constant noise, real flame creates something quieter, warmer and more memorable.

AEMYR specialises in fire-led living for modern homes, gardens and outdoor spaces. Our collection includes indoor fireplaces, outdoor fires, gas heating, fire tables, bioethanol and flueless fires, selected home living pieces, accessories and a growing edit of outdoor cooking products.

Buying a fire is practical, but it is also emotional. It changes how a space feels and how people use it. A well-chosen fire can make a room feel calmer, a garden more inviting and an evening feel like something worth staying for.

Every product is chosen for the atmosphere it creates, the comfort it brings and how naturally it fits into everyday living. We work with established manufacturers and brands to offer safety-compliant products, reliable UK fulfilment and clear aftercare.

AEMYR operates under AEMYR LTD, a company registered in England and Wales, Company No. 16826458, with its registered office in London.

Explore fire-led living by AEMYR

Outdoor Fires
Fire pits, fire tables, freestanding flames and architectural fire features for gardens, terraces and open-air rooms.

Indoor Fires
Fireplaces and freestanding designs that bring real flame, atmosphere and warmth into everyday living spaces.

Outdoor Heating
Gas heaters and flame-led heating for terraces, gardens, hospitality spaces and longer evenings outside.

Bioethanol & Flueless Fires
Flexible real flame fireplaces for homes where a chimney, flue or major installation is not possible.

Home Living
Selected furniture, accessories and finishing pieces for rooms and outdoor spaces that feel warmer, calmer and more lived in.

Outdoor Cooking
A growing edit of grills and fire-led cooking pieces for relaxed gatherings, outdoor dining and weekends at home.

How do you say AEMYR?

The name Æmyr™ is pronounced AY-meer. It is inspired by an Old English word associated with glowing embers — a symbol of warmth, renewal and quiet power.

AEMYR curates for longevity over trend, bringing together fire, atmosphere and modern living with intention.